Chula Students Win Big Prizes at 34th J-MAT Award
Chulalongkorn University extends its warmest congratulations to our students for their outstanding achievements in winning the first prize, runner-up awards, and honorable mentions in the 34th J-MAT Marketing Plan Competition, competing for the Royal Trophy bestowed by Her Royal Highness Princess Maha Chakri Sirindhorn. This year’s competition was held under the theme “Packaging Speak Out: The Power of Premium Herbs.” The award announcements took place on November 15, 2025.
The teams from Chulalongkorn University that took home awards from the 34th J-MAT Award are:
First Prize: Hello Herbs won the Royal Trophy, 130,000 baht prize money, and a certificate.
- Wongsakorn Panyaso, 4th-year student from the Faculty of Communication Arts
- Pimpapat Kongpiyajarn, 3rd-year student from the Faculty of Communication Arts
- Pada Panyasurarit, 3rd-year student from the Faculty of Communication Arts
- Thawanrat Bakban, 3rd-year student from the Faculty of Communication Arts
- Kewalin Srisuvan, 3rd-year student from the Faculty of Science
- Supichaya Khunthanasarn, 3rd-year student from the Faculty of Architecture
- Nutcha Charoenprakorb, 3rd-year student from the Faculty of Architecture
- Supervisor: Asst. Prof. Soamparnee Srisuvan from the Faculty of Architecture, Chulalongkorn University
1st Runner-Up: Hi-Herb, Hi Bro! won 70,000 baht cash prize and a certificate
- Woranon Vajanobhas, 3rd-year student from Chulalongkorn Business School
- Pirapat Rattana-abhaipong, 3rd-year student from Chulalongkorn Business School
- Tarit Ardchana, 3rd-year student from the Faculty of Engineering
- Siriwan Ungcharoensap, 3rd-year student from Chulalongkorn Business School
- Tanya Yongpiyakul, 3rd-year student from Chulalongkorn Business School
- Wichayada Wisetpreecha, 3rd-year student from Chulalongkorn Business School
- Palika Paleekuy, 3rd-year student from Chulalongkorn Business School
- Supervisor: Ajarn Kawisara Pattanacharoen, Chulalongkorn Business School
Honorable Mention: Hi-Ya! won a 40,000-baht cash prize and a certificate.
All members of the team are 3rd-year students from the Faculty of Communication Arts, Chulalongkorn University.
- Manita Saijitruen
- Thanyanat Chantiang
- Ananyalak Chaimongkol
- Chayanit Mangkornkaew
- Romchalee Norachatewuthiwai
- Mookmanee Ariyanopparat
- Pirawadee Chansaengsri
- Supervisor: Assoc. Prof. Dr. Saravudh Anantachart, Faculty of Communication Arts, Chulalongkorn University
The 34th J-MAT Award is one of the most prominent university-level marketing plan competitions in Thailand. It is organized by the Marketing Association of Thailand (MAT) through the Junior Marketing Association of Thailand (J-MAT), in collaboration with SCG Packaging Public Company Limited (SCGP) as the main sponsor, and Hi-Herb under Lion (Thailand) Co., Ltd. This year, the competition drew 4,195 student participants from 52 institutions, forming a total of 427 teams.
